Call goes out for Mayo entrants to National Brown Bread Baking Competition
Euronics along with the National Ploughing Association (NPA) and the Irish Countrywomen’s Association (ICA) are encouraging bakers from Mayo to enter this year’s National Brown Bread Baking Competition by dropping off their home-baked bread at local outlets this Friday.
The locations accepting brown bread between 9 and 11 a.m. on Friday are: Kean's Claremorris, Mount Street, Clare, Claremorris; and Broderick's Westport, 5 Castlebar Road, Westport.
Judging has been ongoing for the past two weeks, with multiple loaves being delivered to the BSH Home of Innovation in Ballymount, Dublin, from all across Ireland to be considered for the finals.
Brown bread is a quintessentially Irish product found in most of the homes around the country. Everyone has their own recipe and their secret ingredient, but can your favourite win the coveted title and can you bake your way to the top spot?
At the National Ploughing Championships, the winning brown bread baker will walk away with a cash prize of €5,000 and a NEFF oven, with the three finalists all walking away with a €500 Euronics gift card.
Darragh Lynch, CEO of Euronics Ireland, said: “We are thrilled to be sponsoring this iconic competition. Every week up and down the country NEFF ovens are baking delicious loaves of brown bread and we look forward to tasting all the entries. Our winner will walk away with a great cash prize and a versatile top of the range NEFF oven.”
All successful entrants will be contacted on August 12 to attend the finals. Two semi-finals will take place on September 17 and 18, with the final to be held on the afternoon of September 19 at the National Ploughing Championships in Ratheniska, Co. Laois.
NPA managing director Anna May McHugh commented: “We are delighted to welcome Euronics to the National Ploughing Championships and as the brand-new sponsor of this prestigious competition. The first National Brown Bread Baking Competition took place at ‘Ploughing’ in 1954, and it is wonderful to see that the competition is still as popular now as it was then.”
Mary D’Arcy, incoming ICA national president, added: “Our members always enjoy taking part in the National Brown Bread Baking competition to find the best brown bread in Ireland, and I am sure this year will be no different.”
If you think you have the recipe for success, log on to https://www.neff-home.com/ie/brown-bread-comp or www.ica.ie for information on how to enter and full terms, conditions and competition rules.